A Riskiest Assumption Test is explicit. There is no need to build more than what’s required to test your largest unknown. No expectation of perfect code or design. No danger it will prematurely become a product. – Rik Higham

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Jesse Friedman has been building websites for 20 years, and exclusively with WordPress since 2006. Jesse has written several books, taught 100’s of students as a professor, and organized dozens of local meetups along with a few WordCamps.

Jesse has spoken at tech conferences around the world including SXSW, HOW, Future events and many more; and has consulted for a wide array of companies from small agencies to multi-billion dollar international companies.

Today Jesse is a proud team member of Jetpack at Automattic, where he spends his time working on partnership and marketing strategies.

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