20150426_122853I’ve been seeing these super simple surveys popping up in hotels, restaurants and especially in airports. I love that they follow the philosophy of decisions, not options.

I don’t need to read the question at the top, nor do I have to think. The colors and faces make it super easy for me to make a fast and gut decision as I walk out of an establishment.

While you won’t get the more indepth data from a more detailed survey, like the one that is commonly done at Not Your Average Joes. You will get far more emotional driven data, which is great.

Jesse Friedman has been building websites for 18 years, and exclusively with WordPress since 2006. Since then Jesse has written several books, taught 100’s of students as a professor, and organized dozens of local meetups along with a few WordCamps. Jesse has spoken at tech conferences around the world including SXSW, HOW, Future events and many more. Jesse has consulted for a wide array of companies from small agencies to multi-billion dollar international companies. Today Jesse is a proud team member of Jetpack at Automattic, where he spends his time growth hacking and building strategic partnerships.

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