An important element about crafting amazing experiences is that it isn’t only about your products, software and apps. It’s also important that your events, brand and marketing are just as amazing.


I’m was distracted by the exit signs, and I think it was uncharacteristic of Apple to have an event at a location like this.

Jesse Friedman has been building websites for 20 years, and exclusively with WordPress since 2006. Jesse has written several books, taught 100’s of students as a professor, and organized dozens of local meetups along with a few WordCamps.

Jesse has spoken at tech conferences around the world including SXSW, HOW, Future events and many more; and has consulted for a wide array of companies from small agencies to multi-billion dollar international companies.

Today Jesse is a proud team member of Jetpack at Automattic, where he spends his time working on partnership and marketing strategies.

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