We are lazy. We are impatient. We expect perfection, even when we don’t pay for it. We are quick to wrath when we don’t get what we want. We expect more than we deserve. We are the worst versions of ourselves when we are online and we are the best thing that has ever happened to your product.

Remember when you started building faster websites because users didn’t want to wait 3 seconds for a page to load? The Internet is what it is today because vocal users got their way.

We have to remain empathetic, while designing to delight. Let’s learn from our users and build them the best possible experience every time.

I’d love to give this talk at SXSW 2016 but I need your help.

Votes are appreciated

SXSW_Platinum-2015-RGBI could really use a few extra votes. I appreciate the thumbs up!
Vote Here ->

What you’ll learn

  • What do users really want and how do I give it to them?
  • When is a user the vocal minority and when are they actually teaching you something about where your product should be heading?
  • How do you learn from the sins of your users and build them a better product?
Jesse Friedman has been building websites for 18 years, and exclusively with WordPress since 2006. Since then Jesse has written several books, taught 100’s of students as a professor, and organized dozens of local meetups along with a few WordCamps. Jesse has spoken at tech conferences around the world including SXSW, HOW, Future events and many more. Jesse has consulted for a wide array of companies from small agencies to multi-billion dollar international companies. Today Jesse is a proud team member of Jetpack at Automattic, where he spends his time growth hacking and building strategic partnerships.

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